On-Page Optimization: An Introduction

Overview

There are over 200 elements which Google’s assesses in their algorithm. We don’t know explicitly the weight of various items in Google’s algorithm, but we have an idea of the importance through testing and experimentation.

Information

There are many places to optimize, but when we lead with the principle to create a quality experience for visitors, we can guarantee a strong signal will be picked up by Google and other search engines to rank the site higher in organic search. The following sections will cover on-page elements in order of importance.

On-Page Optimization: Page Title

On-Page Optimization: Meta Descriptions